Rauw Alejandro

Despacito is a 2017 song made by Puerto Rican singer Luis Fonsi. It became the top popular streamed song in the world within six months. It was a mixture of pop music and reggaeton has not just brought attention to reggaeton but it also drew interest towards Latin music more generally. Billboard's Top 100 in 2015 had two songs that were mostly Spanish and the year 2016 featured four. But during the peak of Despacito's fame in the year 2017, there were 19 mostly Spanish tracks that made the top 100. Then in 2020 there were 41. After Justin Bieber's remix in two languages Despacito (2017), a number of bilingual remixes Despacito (2017) famous artists soon began collaborating with reggaeton artists, including Drake and Bad Bunny on MIA (2018) and Madonna and Maluma in Medellin (2019). By 2020 a few reggaeton stars were complaining about the genre's direction toward the mainstream. However, a younger generation of performers, including Rauw Alejandro, sought to keep reggaeton evolving. The musician incorporated electronic dance music and other genres into his songs.